2023/12/14 by Yves-Marie Le Pors-Chauvel.
Google & Yahoo’s February Bulk Email Policies: A Guide to Compliance
On October 3rd 2023, Google and Yahoo introduced new requirements to fight spam! This is a major change for the email industry, while, for the first time, two of the biggest Mailbox Providers announced commonly that they will apply the same restrictions to bulk senders. Who is concerned about it? For Gmail personal accounts (Gmail.com […]
Categories: Authentication, Deliverability, General
2023/09/28 by Maarten Oelering.
Making the Choice: On-Prem or ESPs?
In June of this year, we were in Prague as one of the proud sponsors of the Deliverability Summit. We also took part in a great panel discussion Expert Advice from Alice Cornell, Steve Tuck of Halon, Matthew Grove of Mailchimp and our own Maarten Oelering. The discussion focussed on owning your email infrastructure. https://vimeo.com/845510055/4570b89de8? […]
Categories: Authentication, Deliverability, General
2023/09/28 by Willem Stam.
Introducing The Postmastery Global Email Deliverability Benchmark Report: A Game-Changer For The Email Industry
We at Postmastery are excited to announce that we are in the process of creating our first-ever Global Deliverability Benchmark Report. By establishing such a report, we aim to assist our clients in Performance Benchmarking and Optimisation as well as Strategy Development. As the creators of this benchmark report, we plan to aggregate data from […]
Categories: Deliverability, General