Deploying Business-Critical Emails with PowerMTA on Azure: A Bluetooth SIG Case Study

Objective: new email delivery solution Bluetooth SIG sends hundreds of thousands of automated outbound messages daily and successful email delivery is critical to Bluetooth SIG’s operations. Due to various technical constraints, Bluetooth SIG started a RFP process in early 2018 to select and implement a new email delivery solution, the Microsoft Azure hosted PowerMTA Project […]

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Categories: Case Studies, Deliverability, General, PowerMTA

GivingTuesday 2024: Record-Breaking Email Campaigns with Engaging Networks

GivingTuesday is a key date for nonprofits and charities to engage supporters and drive crucial fundraising efforts. For many organisations, it’s one of the busiest days of the year, requiring platforms like Engaging Networks to scale efficiently to handle massive email volumes. In 2024, Engaging Networks rose to the challenge, delivering record-breaking results through careful […]

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Categories: Case Studies, Deliverability, General

Implement the List-Unsubscribe Header to Protect Your Email Deliverability

In our daily work, we still encounter missing List-Unsubscribe headers in emails. Reason enough to publish another BLOG post on this topic. It has become even more important recently since Google and Yahoo now include the list-unsubscribe mechanism among their requirements. What is a List-Unsubscribe header? When subscribers want to unsubscribe from a mailing list […]

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Categories: Case Studies, General, PowerMTA

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