2023/01/10 by Maarten Oelering.
Warming sender reputation fast and getting it right!
Warming IP and domain reputation does not need to take months – there are many things you can do to speed up the process. Even a large enterprise sender can warm a range of IPs and domains in weeks. Proper preparation, planning and tools are essential to warm up your sender reputation. Enterprise senders often […]
Categories: Case Studies, Deliverability, General
2020/11/24 by Willem Stam.
PowerMTA & Managed Deliverability
Client case: MailPoet MailPoet was founded in 2011 in France with a simple mission: allow thousands of WordPress website owners to create and send emails from the comfort of their WordPress admin. MailPoet built a simple, intuitive, and rock solid solution to deliver their users’ emails on time, every time. Below you can read more […]
Categories: Case Studies, Deliverability, General, PowerMTA
2018/12/12 by Willem Stam.
List-Unsubscribe header critical for sustained email delivery
In our daily work, we still encounter missing List-Unsubscribe headers in emails. Reason enough to publish another BLOG post on this important topic. Specially for PowerMTA users, we released an interesting add-on to streamline MAILTO unsubscribe requests. What is a List-Unsubscribe header? When subscribers want to unsubscribe from a mailing list and the unsubscribe process […]
Categories: Case Studies, General, PowerMTA