Email Deliverability Insights, Tips & Monitoring Strategies

AOL and Yahoo merge could impact your email delivery and MTA

A few weeks ago, AOL reported that AOL and Yahoo will come together under the OATH umbrella and merge with the Yahoo email infrastructure to serve both brands. This happened on 20 February 2018, and now all the AOL recipient domains’ MX, including the following, will point to mx-aol.mail.gm0.yahoodns.net: – aol.com – verizon.net – aol.co.uk […]

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Categories: Authentication, Deliverability, General, PowerMTA, Providers

Case study – Why typo domains can cause severe email delivery issues

In our daily email delivery monitoring activities, we recently saw the damage that typo domains can do. In this case study, simple typos in domains caused severe email delivery issues. We will recap what happened and how we solved the issue. Hopefully, other senders can avoid this kind of situation in the future. Postmastery, we […]

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Categories: Authentication, Case Studies, Deliverability, General, PowerMTA

Deliverability Alert: Orange implements Spam-report based Dynamic Filtering

As SFR did a few weeks ago, it seems that Orange follows the same path towards implementing an email dynamic filtering based on the volume of the generated complaints. This Deliverability Alert is indeed managed by VadeRetro. The anti Spam solution deployed by the main ISP’s and French Webmails, including Orange, SFR, Free and laposte.net. […]

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Categories: Deliverability, General

Email domains best practices

Email domains are important for identification, trust and reputation. But emails can embed many domains used for different purposes. They are listed below: IP hostname Envelope sender domain From header domain Reply-To header domain Sender header domain Message-ID domain DKIM signing domain Image URI domain(s) Link URI domain(s) This post provides some background on these […]

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Categories: Authentication, Deliverability, General

SFR incoming email authentication

With the growing strength of phishing campaigns, incoming message authentication has become an important issue for ISPs to protect their users. Various standards exist to authentify outgoing email messages. Since September 2011, SFR has decided to verify the authenticity of incoming emails according to SPF standard and might be thinking of an upcoming implementation of […]

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Categories: Deliverability, General

On the classification of bounces

Delivering large volumes of email can be difficult. Properly handing the bounces can be even more challenging. To decode, analyze and classify the hundredths of different bounce mail formats is a complex task. To give you an idea what you might encounter, here are some examples of bounces: 421 4.7.1 Intrusion prevention active for [X.X.X.X] […]

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Categories: Authentication, Deliverability, General

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