Email domain best practices

Domains in emails are important for identification, trust and reputation. But emails can embed many domains used for different purposes. They are listed below: IP hostname Envelope sender domain From header domain Reply-To header domain Sender header domain Message-ID domain DKIM signing domain Image URI domain(s) Link URI domain(s) This post provides some background on […]

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Categories: Authentication, Deliverability, General

What DMARC means for you

A week ago a DMARC went public causing a tidal wave of publicity, discussion, and fuzz. Many senders are now asking what they should do with it. In this post I will try to put things in perspective, so senders can judge better what DMARC means for them. First of all, DMARC is not something […]

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Categories: Authentication, DMARC, General

Email Service Provider versus In-house

A common question among professional senders is: should I use an Email Service Provider (ESP) or can I send my emails in-house? To find a good answer can be difficult. There are a lot of ESPs and a lot of software vendors ready to help you, but where to get objective advise from? My customers […]

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Categories: Authentication, General, Providers, Solutions